1. Overview

Blue Jay Technologies LLC (“Blue Jay,” “we,” “us,” or “our”) provides privacy-first child safety products and related websites, applications, communications, and services. Our products are designed to support a child’s independence while giving parents and trusted contacts a way to respond when help is needed.

This Privacy Policy describes how we collect, use, disclose, retain, and protect information when you visit our website, join our waitlist, contact us, purchase or use our products, or interact with Blue Jay services.

2. Information We Collect

We collect information you provide directly, information generated when you use our services, and limited technical information needed to operate and improve our website and products.

• Contact information, such as name, email address, phone number, mailing address, and communication preferences.

• Account and family profile information, such as parent or guardian details, child profile details, trusted contact names, and safety preferences you choose to provide.

• Device and product information, such as device identifiers, activation status, battery status, firmware version, diagnostics, and settings.

• Location information only when supported features require it, such as when Protection Mode is activated or when a parent or guardian enables a location-based safety feature.

• Website and usage information, such as browser type, device type, pages visited, referring URLs, approximate region, and standard log data.

3. How We Use Information

We use information to provide, protect, and improve Blue Jay services. This includes operating safety features, communicating with families, responding to requests, improving reliability, preventing misuse, complying with legal obligations, and developing new privacy-first product features.

4. Location and Protection Mode

Blue Jay is designed to avoid continuous tracking by default. When Protection Mode is activated, location and related status information may be shared with the parent, guardian, or trusted contacts configured for the child’s account so they can coordinate help. We do not use child location information for advertising.

5. How We Share Information

We do not sell personal information. We may share information with service providers that help us operate our website, products, customer support, hosting, security, communications, analytics, payments, and logistics. These providers are permitted to use information only to perform services for Blue Jay.

We may also share information with a parent, guardian, trusted contact, or emergency responder when necessary to provide safety features; when you direct us to share it; as part of a business transfer; to comply with law; or to protect rights, safety, and security.

6. Children’s Privacy

Blue Jay products are intended to be set up and managed by a parent or legal guardian. We do not knowingly collect personal information from children without appropriate parental consent. Parents and guardians may review, update, or request deletion of child profile information by contacting us.

7. Data Retention

We retain information only for as long as reasonably necessary to provide services, maintain security, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the type of information and the reason it was collected.

8. Security

We use administrative, technical, and organizational safeguards designed to protect information. No method of transmission or storage is completely secure, but we work to protect Blue Jay services using privacy-by-design practices and reasonable security controls.

9. Your Choices and Controls

You may update account information, communication preferences, product settings, and trusted contacts where those controls are available. You may also unsubscribe from non-essential marketing emails using the link in those messages. Safety, transactional, and service-related messages may still be sent when necessary.

10. Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of certain personal information, and to limit or object to certain processing. To make a request, contact us using the details below. We may need to verify your request before responding.

11. Cookies and Similar Technologies

Our website may use cookies or similar technologies to operate the site, remember preferences, understand site performance, and improve user experience. You can control cookies through your browser settings, though some site features may not work properly without them.

12. Third-Party Links and Services

Blue Jay services may link to third-party websites or services that we do not control. Their privacy practices are governed by their own policies. We encourage you to review those policies before providing information to third parties.

13. International Use

Blue Jay is based in the United States. If you access our services from outside the United States, information may be processed in the United States or other locations where our service providers operate, subject to applicable law.

14. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will provide notice as required by law, such as by updating the effective date, posting a notice on our website, or sending a communication.

15. Contact Us

If you have questions about this Privacy Policy or Blue Jay’s privacy practices, contact Blue Jay Technologies LLC through the contact options provided on our website.

This policy is provided for website publication and should be reviewed by legal counsel to confirm it matches Blue Jay’s final product behavior, data flows, and legal obligations before launch.